Privacy Policy

Who We Are

Horbury & Goffe Ltd provides creative services to universities, research organisations, and knowledge-focused institutions. Our website address is https://discoverhg.com.

What Personal Data We Collect and Why

Information you provide to us:

When you contact us through our website forms, we collect:

  • Name and email address (to respond to your enquiry)
  • Phone number (if you provide it, for follow-up conversations)
  • Company/organisation name (to understand your context)
  • Message content (to understand your needs)
  • Service interest (to direct your enquiry appropriately)

Legal basis: Legitimate interests (responding to enquiries and providing services you’ve requested)

How long we keep it: Contact form enquiries are kept for 2 years then deleted. If you become a client, we retain project-related correspondence for the duration of our working relationship plus 2 years for business records.

Website Usage Information:

Google Analytics
We use Google Analytics to understand how visitors use our website – which pages are popular, how long visits last, where visitors come from. This involves collecting:

  • IP address (anonymized)
  • Browser and device information
  • Pages visited and time spent
  • Referring website

Legal basis: Legitimate interests (improving our website and understanding our audience)

How long we keep it: Google Analytics data is automatically deleted after 26 months

Cookies: Google Analytics sets cookies to distinguish visitors. You can refuse these cookies through your browser settings or our cookie consent banner.

HubSpot CRM

When you submit a contact form, your information is stored in HubSpot (our customer relationship management system) so we can:

  • Track your enquiry and our response
  • Manage projects if you become a client
  • Maintain our business relationship

Legal basis: Legitimate interests (managing client relationships and business operations)

Data processing agreement: HubSpot processes data on our behalf under standard contractual clauses

How long we keep it: Contact information is retained while our business relationship is active, plus 2 years after last contact

Hosting and Technical Services

Our website is hosted by SiteGround. Server logs may temporarily record:

  • IP addresses
  • Browser information
  • Pages accessed
  • Error logs

Legal basis: Legitimate interests (website security and performance)

Data processing agreement: SiteGround processes data on our behalf under their privacy policy

Cookies We Use

Essential cookies: Required for website functionality (remembering form data, security)

Analytics cookies: Google Analytics tracking (can be declined via cookie banner)

HubSpot tracking cookies: Track form submissions and website interactions (can be declined via cookie banner)

You can control cookies through your browser settings or our cookie consent banner. Disabling cookies may affect website functionality.

Email Communications

If you provide your email address:

  • We will use it to respond to your enquiry
  • We may follow up about services you’ve expressed interest in
  • We will not add you to marketing email lists without your explicit consent
  • You can unsubscribe from any marketing emails at any time

We use standard email providers (Gmail/Google Workspace) for business correspondence.

Who We Share Your Data With

We share personal data only with trusted service providers who help us operate our business:

HubSpot (USA): CRM and contact management – HubSpot Privacy Policy

Google (USA): Analytics and email services – Google Privacy Policy

SiteGround (UK/EU): Website hosting – SiteGround Privacy Policy

All service providers process data on our behalf under data processing agreements and appropriate safeguards.

We do not sell, rent, or trade your personal information to third parties.

International Data Transfers

Some of our service providers (HubSpot, Google) are based in the USA. Data transferred to the USA is protected by:

  • Standard Contractual Clauses (EU-approved data transfer mechanism)
  • Service provider privacy certifications
  • Our data processing agreements

Your Rights

Under UK GDPR, you have the right to:

Access your data: Request a copy of personal data we hold about you

Rectification: Correct inaccurate or incomplete data

Erasure: Request deletion of your data (subject to legal retention requirements)

Restrict processing: Ask us to limit how we use your data

Object: Object to processing based on legitimate interests

Data portability: Receive your data in machine-readable format

Withdraw consent: Where we rely on consent, you can withdraw it at any time

To exercise any of these rights, contact us at [email]. We’ll respond within one month.

How to Request Accessible Alternatives

If you need any information from our website in an alternative accessible format (large print, audio, etc.), contact us and we’ll provide it.


Security

We take security seriously and use appropriate technical and organisational measures to protect your data:

  • Encrypted data transmission (SSL/HTTPS)
  • Secure hosting infrastructure
  • Access controls and authentication
  • Regular security updates
  • Data backup systems

However, no internet transmission is completely secure. While we strive to protect your data, we cannot guarantee absolute security.

Data Retention

Contact form enquiries: 2 years from submission
Client project data: Duration of relationship + 2 years
Analytics data: 26 months (automatic deletion)
Email correspondence: 2 years from last contact
Financial records: 7 years (legal requirement)

Data is securely deleted when retention periods expire.

Children’s Privacy

Our services are not directed at children under 16. We do not knowingly collect data from children. If you believe we’ve inadvertently collected data from a child, contact us immediately.

Changes to This Privacy Policy

We may update this privacy policy to reflect changes in our practices or legal requirements. Significant changes will be noted with a new “Last updated” date at the top of this page.

We encourage you to review this policy periodically.

Questions or Concerns

If you have questions about this privacy policy or how we handle your data please contact us.

Complaints

If you’re not satisfied with how we’ve handled your data, you have the right to lodge a complaint with the UK supervisory authority:

Information Commissioner’s Office (ICO)
Website: https://ico.org.uk/make-a-complaint/
Phone: 0303 123 1113